AIA Grand Rapids Strategic Plan Membership Survey and Workshop

Submitted by pdanckaert24@g… on Tue, 03/21/2023 - 12:09

Byline

Sarah Carter, Assoc. AIA - Membership Services Director & Strategic Planning Committee Member

Topic

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Below is an analysis of our findings."]]],[1,"p",[[0,[0,1],2,"AIA Grand Rapids \u2013 Survey Result Notes"]]],[1,"p",[[0,[0],1,"2020 | 2021 Comparison: "]]],[1,"p",[[0,[],0,"Engagement"]]],[3,"ul",[[[0,[],0,"2023: 91 responses"]],[[0,[],0,"2020 | 2021: 36 responses"]]]],[1,"p",[[0,[],0,"Key Threads"]]],[3,"ul",[[[0,[],0,"Staying connected, social\/ networking, building a community remains important to members."]],[[0,[],0,"CEUs remain important, but not the main motivator for attending programming."]]]],[1,"p",[[0,[0],1,"Overall Demographic Information: "]]],[1,"p",[[0,[],0,"Gender: "]]],[3,"ul",[[[0,[],0,"75% Male"]],[[0,[],0,"25% Female"]]]],[1,"p",[[0,[],0,"Age: "]]],[3,"ul",[[[0,[],0,"Approximately 20 participants in each of the following age range: 25-34, 35-44, 45-54, 55-64"]]]],[1,"p",[[0,[],0,"Race\/Ethnicity: "]]],[3,"ul",[[[0,[],0,"90% Caucasian\/ White"]]]],[1,"p",[[0,[0],1,"Overall Analysis:"],[0,[],0," "]]],[3,"ul",[[[0,[],0,"Majority of survey participants are licensed practitioners, working at a medium or XL sized firm that pays for their membership."]],[[0,[],0,"Majority of survey participants attended an AIAGR CEU Event, or an AIAGR Social Event in the past year and plan to stay at this level of involvement or become more involved in the future."]],[[0,[],0,"Social and Networking events are a main motivator for attendance. "]]]],[1,"p",[[0,[0],1,"Comparison:"]]],[1,"p",[[0,[],0,"A little over half of our participants have been working in the field for 20 years or more. To understand the breadth of our participants needs from an emerging professional to seasoned professional AIAGR looked at the categories of: Less than 10 years\u2019 experience, 10-20 years\u2019 experience, and members with 20+ years of experience. "]]],[1,"p",[[0,[],0,"Generally, the answers of subcategories aligned with the majority. "]]],[1,"p",[[0,[],0,"Most Valued Programs:\u00a0 "]]],[3,"ul",[[[0,[],0,"Hard Hat or Project Building Tours \/ Architectural Walking Tours"]],[[0,[],0,"Keynote Lecture Events "]],[[0,[],0,"Social\/ Networking Opportunities"]]]],[1,"p",[[0,[],0,"Social group that wants opportunities to communicate\/ engage with others outside of AIA hosted events:"]]],[3,"ul",[[[0,[],0,"60% overall, but this percentage jumps up to 80% for members with under 10 years of experience \u2013 generally our Associate AIA Members and non-member emerging professionals. "]]]],[1,"p",[[0,[],0,"Joint Programming is desired with the Following Organizations: "]]],[3,"ul",[[[0,[],0,"KCAD\/ Ferris State "]],[[0,[],0,"GRCC"]],[[0,[],0,"International Interior Design Association (IIDA) "]],[[0,[],0,"American Society of Interior Designers (ASID)"]]]],[1,"p",[[0,[],0,"Desire to incorporate the following into Upcoming Year Programming: "]]],[3,"ul",[[[0,[],0,"Local Speakers "]],[[0,[],0,"Local Exhibits "]],[[0,[],0,"Women in Architecture"]],[[0,[],0,"Engaging Community "]]]],[1,"p",[[0,[],0,"More opportunities for Professional Growth and Networking are ways we can create more value for our majority while not trying to reeducate them more about the resources AIA provides."]]],[1,"p",[[0,[0],1,"Areas of Divergence: "]]],[1,"p",[[0,[],0,"Interest in Subject Areas if they were offered: "]]],[3,"ul",[[[0,[],0,"All Categories interested in Changes in Tech\/ Science, and cross mentoring."]],[[0,[],0,"20+ years in industry are extremely interested in Business Development."]],[[0,[],0,"Less than 20-year experience are extremely interested Career Development."]]]],[1,"p",[[0,[],0,"Valuable Member Benefits: "]]],[3,"ul",[[[0,[],0,"CEUs ranked high in the aggregate, but upon a deeper dive most important to our 20+ year professionals is the AIA Designation."]]]],[1,"p",[[0,[0],1,"Large Takeaways:"],[0,[],0," "]]],[3,"ul",[[[0,[],0,"Financial Barriers: 80% of participants had firms paying for membership, correlated with larger sized firms."]],[[0,[],0,"Lack of Membership Diversity"]],[[0,[],0,"All view AIAGR membership most valuable at the local Grand Rapids level, and membership value decreases from there."]]]],[1,"p",[[0,[0],1,"Schedule: "]]],[3,"ul",[[[0,[0],1,"March 7, 2023: "],[0,[],0,"AIA Grand Rapids hosted a Strategic Planning Workshop with facilitation by a contracted consultant. Attendance consisted of member volunteers who represented different demographics and counties as well as members from the AIAGR Board of Directors. The six hour session covered topics from updating our mission statement to ways that we can better serve our local membership. "]],[[0,[0],1,"March 14, 2023 - April 10, 2023: "],[0,[],0,"AIA Grand Rapids Board review process of the updated Strategic Plan."]]]],[1,"p",[[0,[0],1,"Next Steps:"]]],[1,"p",[[0,[],0,"The AIA Grand Rapids Board of Directors will finalize and vote to approve the final 2023 - 2026 AIAGR Strategic Plan at their April 11th Board of Directors meeting. "]]],[1,"p",[[0,[0],1,"For those looking to get more involved: "]]],[1,"p",[[0,[],0,"Please contact AIAGR Membership Services Director and Strategic Planning Committee Member, "],[0,[0,2],2,"Sarah Carter"],[0,[],0,"."]]],[1,"p",[[0,[],0,"\n\n\n\n\n\n"]]]]}

Primary Image

Strategic Planning

Description

Thank you again to all who participated in the survey - we are appreciative of your time!

Audience

Components

Emerging Professionals

Members